Sales Engineer

About Dalla Corte - A Franke Company 

Franke Coffee Systems is a global leader in professional coffee solutions, known for delivering consistent in-cup quality, beverage variety, and a standout customer experience through ongoing innovation. Within our division, Dalla Corte - a renowned Italian brand based in Milan - focuses on the craft of espresso. Dedicated to supporting baristas in perfecting their coffee, Dalla Corte designs and manufactures premium semi-automatic espresso machines and on-demand grinders. Every machine is built in Italy using high-quality materials, reflecting the brand’s commitment to performance, precision, and the art of espresso. 

About the Job 

Dalla Corte North America is seeking a technically skilled Sales Engineer to support continued growth in the U.S. market. Acting as a primary technical liaison for customers and distributors, the Sales Engineer works closely with the Business Development Director and cross-functional teams to drive strategic initiatives, execute market plans, and support long-term growth objectives. If you’re passionate about coffee and excited by the opportunity to represent a premium brand, this role offers the chance to help shape the future of Dalla Corte in North America. With strong backing, investment, and exciting plans for 2026 and beyond, this is the perfect time to join our growing team. 

This remote role requires the ability to travel (30-40%) and candidates may be based in any of the 49 contiguous U.S. states. 

Essential Duties and Responsibilities 

• Identify and evaluate new business opportunities in the U.S. market.
• Support development and execution of market entry and growth strategies.
• Conduct technical assessments and provide solution recommendations to clients and distributors.
• Partners with sales department to win new business and increase sales.
• Work with customers to design their coffee programs, especially the rollout and implementation of new machines.
• Responsible for leading the sales process for preventative maintenance programs and after-sale support.
• Provides technical support for new and existing customers and distributors to support pre and post-sales processes.
• Provides Product Management with customer feedback to help identify potential new features or products.
• Addresses all product-related queries promptly from customers, internal departments, and service providers.
• Build and maintain strong relationships with key accounts, distributors, and partners.
• Serve as a technical point of contact for clients, coordinating with internal teams to deliver high-quality solutions.
• Provide market insights, product feedback, and technical guidance to internal teams.
• Prepare regular progress reports, forecasts, and account metrics for review by the Business Development Director. 

Requirements 

• Bachelor’s Degree in an engineering field; can be substituted by experience for highly qualified individuals.
• 3-5 years of equipment engineering and/or equivalent technical experience.
• Technical knowledge or hands-on experience with commercial equipment or similar is a strong advantage.
• Experience working with distributors, key accounts, or project-based sales is preferred.
• Product implementation/installation experience from a sales engineering perspective.
• Proven ability to translate technical solutions into business value for clients.
• Field testing experience is a strong advantage.
• Ability to travel as needed (30-40%).