CUSTOMER RELATIONSHIP MANAGER (CRM)

  • Caravela Coffee
  • Hybrid (Ireland)
  • Apr 29, 2024
Full time Sales/Business Development

Job Description

CUSTOMER RELATIONSHIP MANAGER (CRM) 

About Caravela 

Caravela Coffee is a team of innovating pioneers deeply committed to de-commoditizing coffee.  

What we do 

We pursue BETTER COFFEE for all by making speciality coffee as prosperous as it is delicious.  

At Caravela Coffee, our work goes beyond buying and selling coffee. We are a collective of coffee experts working to create and deliver as much value for the speciality coffee network as we can imagine. We connect the most talented coffee growers and the most committed coffee roasters, developing long-term partnerships that lead to improved quality, sustainability, and prosperity.    

How we do it 

We achieve this by working directly with close to four thousand small and medium-sized coffee farmers, providing them with education, technical assistance, access to, and feedback from the world's most respected and renowned coffee roasters. Our aim goes beyond increasing coffee farmers' incomes; we seek to uplift the communities they call home and enhance their quality of life. Simultaneously, we are devoted to offering coffee consumers a superior and more sustainable product, realizing our commitment to mutual growth and prosperity. We have been BCorp-certified since 2014 and have been named 'Best for the World' by B Labs for six consecutive years from 2016 to 2021. 

The Opportunity 

We’re opening an operation in Ireland to expand our foothold in Europe and advance our relationship-based, prosperity-driven model. To lead this effort, we're in need of a courageous, driven, resilient, and empathic leader capable of blending sharp business acumen with a passion for authentic storytelling. This person will play a crucial role in embedding our values of quality, transparency, and sustainability into every facet of our operation to deepen existing relationships, develop new relationships, and establish the Caravela brand as Europe’s preferred speciality green coffee partner. This opportunity is for someone excited to lean into uncertainty to pioneer change and drive outcomes that many would consider unreasonable.  

We are seeking a self-motivated Customer Relationship Manager, based in Ireland or willing to relocate to Ireland in the next six months (must have the right to work there), to serve as champion for the Caravela vision and model. This position calls for someone whose super-powers are value creation, relationship building, and match making. Success will be assessed by their ability to connect exceptional Latin American coffees and coffee producers with European roasters and consumers.  

Key Responsibilities 

Market Development & Sales  

  • Identify and prioritize the European markets in which Caravela should compete and have the right to win, using our relationship-based, prosperity-driven model.  

  • Connect with prospective coffee roaster partners by utilizing market research, networking, and industry analysis. Cultivate and evaluate leads to establish a robust pipeline of prospective roaster partners in the prioritized market areas. 

  • Translate the specific needs and preferences of coffee roaster partners into customized solutions that demonstrate Caravela’s full value proposition; clearly communicate how partnering with Caravela will enhance their coffee program, business success, and customer satisfaction. 

Relationship Building and Outreach 

  • Foster relationships with existing coffee roaster partners. Serve as a trusted advisor, providing ongoing support and guidance to the primary contact and other key account stakeholders. Develop strategies that support the commercial partnership beyond sales. Maintain regular communication and follow-ups to ensure that the customer is realizing the full value of their partnership with Caravela. 

  • Leverage Caravela’s customer-interaction-model to bring the full team to the benefit of roaster partners. 

  • Manage the sending of samples to and collection of feedback from EU Customers to better understand their flavour profile needs, traceability requirements, and sustainability priorities. 

  • Establish Caravela as a leading and innovative green coffee expert in the prioritized European market areas. 

Marketing & Brand Ambassadorship 

  • Engage with roaster partners as a representative of the Caravela brand in Ireland and prioritized EU countries, embodying and communicating our principles of quality, transparency, and sustainability. 

  • Develop and deliver narratives around coffee quality and producer prosperity to engage customers authentically. 

  • Establish Caravela as a green coffee thought leader within prioritized European market areas. 

This job description is not intended to be all-inclusive. Team member may perform other related duties to meet the ongoing needs of the organization. 

Qualifications 

  • Experience defining and developing business-to-business markets in Europe 

  • Capable of crafting compelling stories using numbers and words 

  • Account-based marketing experience 

  • Data-driven sales experience 

  • Passion for premium culinary culture 

  • Bachelor's degree or higher in a relevant field 

  • Peer-coaching experience 

  • Comfort working in a decentralized, autonomous, and outcomes-driven environment 

  • Availability to travel globally (as needed) 

Preferences 

  • Proficiency in a second language (Spanish/French/German/Italian)  

  • Previous experience in food and beverage business-to-business sales 

  • Experience buying and selling specialty grade green coffee 

What we offer: 

  • Immersive onboarding experience. 

  • Access to coffees from Latin America’s finest coffee producers 

  • Competitive compensation package. 

  • Private healthcare after three months.  

  • Generous holiday package. 

  • Pension enrolment. 

  • Enhanced parental leave 

  • + more 

Caravela is committed to being an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based on a person's race, colour, religion, age, veteran status, disability, national origin, medical condition including pregnancy, gender, sexual orientation, gender identity or expression, or any other legally protected status.